Job Description

Senior Creative Promotion Writer Producer

WMUR, the ABC affiliate in Manchester, New Hampshire, is looking for a highly creative Senior Creative Promotion Writer Producer to write, shoot, edit and design promotion for all media platforms. You will collaborate with the Creative Director Marketing and commercial production team to develop, write, produce, and deliver campaign content for broadcast, streaming, paid media, digital, and social platforms. While the job focuses on creativity, the position also requires strong organizational skills from someone who is a responsible self-starter. We are looking for a team player who is passionate about producing award-winning marketing content that cuts through the clutter and gets noticed. You will report to the Creative Services Director. Please send reel and/or link to most recent work when applying.

Responsibilities:

• Produce, write, shoot and edit compelling on-air promos and image campaigns from start to finish that generate viewer interest to increase the brand awareness and ratings for all multi-platforms.
• Use research and apply sound brand strategy to develop and execute creative concepts via on-air news promos, station image campaigns, original content, and graphic design.
• Provide clear messaging to audience for station and client's brand.
• Organize, oversee, and execute projects from concept through delivery, directing and supervising video editors, sound editors and on-air announce talent and frontline video editing.
• Create, update, and enhance station on-air image, entertainment promos and graphics- this includes daily program episodes for air.
• Produce and execute community outreach events, including on-air promotion and event planning/execution.
• Assist with street team vehicle and events.
• Hands-on editing and online editing supervision.
• Contribution to brainstorms across all departments.
• Direct and collaborate with video and audio Editors, Graphic Designers, Project Managers and VO talent.
• Supervise projects with outside promo production companies as needed.
• Partner with Digital and Social team to develop creative extensions for Facebook, Instagram and other platforms.
• Partner with Marketing Strategy team to develop off-channel messaging for select projects.
• Foster collaboration with departments throughout the company.
• In-person attendance is required.

Requirements:

• 3 years of experience in TV/PRODUCTION content creation environment via broadcast, cable, trailer house and/or an ad agency.
• Must be able to distill broad creative concepts into an abbreviated and effective promotional approach.
• Experience with Adobe applications such as After Effects, Premiere Pro, and Photoshop a must.
• Possess a strong creative perspective with experience at a cable or streaming network.
• Knowledge of on-air promotions systems, network television operations, and the television marketing and promotions industry.
• Experience supervising all aspects of promo production including edit and VO sessions, audio mix, the implementation of graphic design elements and delivery of finished assets for air.
• Knowledge of production process including linear and non-linear editing.
• Proficient in videography and lighting.
• Demonstrated ability to write compelling, conversational copy.
• Strong image and promotion writing skills.
• Work well under extreme deadlines.
• Willing to work flexible hours to meet project deadlines.
• Drone certification is a plus.
• Hearst Television is a proud supporter of military veterans. Related military training and experience will be considered.

Diversity Statement

At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

• Medical | Dental | Vision
• 401(k) matching
• Emotional Wellness Support
• Paid Time Off
• Paid Parental Leave
• LGBTQ+ Health Services
• Additional benefits to meet your and your family's needs

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